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Unlock your Business potential
Marketing & business consulting
Helping you to ensure intimidate long-term sustainable sales and profitability, combined with enhancing your business value.
We always act with honesty, we do not stay in theory and always go the “extra distance” in all what we do in order to provide instant, reliable, innovative, workable, measurable and customized marketing – business solutions to our clients.
Unlock your business potential
areas of expertise
Marketing Strategy & impementation
Developing a holistic 360 marketing plan for your company, products or services based on your needs.
Brand Stretch & New Product development
Guide you through New Product Development process. From idea generation & concept writing/testing to the real product on shelf.
Retail Entrance
strategy
Guide you through New Product Development process. From idea generation & concept writing/testing to the real product on shelf.
Recovery & Business development Programs
Design and implement business development or recovery programs based on agreed targets & goals.
Set-up strong Marketing/Sales teams
Identify, evaluate and select executive and senior commercial personnel (Marketing/Sales).
Distribution expansion plans
Expand presence of your brands/product in to modern and/or traditional retail channels.
01. Audit:
Get a clear understanding of the issue, and your organization's, systems, culture and procedures. Prepare a SWOT analysis to identify and agree on strengths, weaknesses, opportunities and threats.
02. Action Plan:
01. Define a solution plan.
02.Prepare a Return On Investment Analysis
03.Agree goals and targets and how to measure.
04.Set detailed time schedule.
05.Define project teams and roles.
03. Implementation:
Bring project to life by following the agreed action plan.
Make corrective actions if necessary.
Kick-off meetings.
04. Follow-up
Evaluate the outcome against goals.
Monitor investment (pay-out analysis).
Impregnate into company's organization and culture.
Unlock your potential
Why to work with leapfrog
Experience. More than a decade of successful presence in the advertising market, combined with 20+ years of working experience in senior management positions in consumer goods organizations in Greece and abroad.
Comprehensiveness. Understand your need(s) straight away and we are able of taking your brief “one step further”, simply because we are not just consultants but at the same side with you for many years.
Beliefs. We are committed to the end result for our clients. After all, we know that no matter how good is our proposal, what counts the most is the result in the short-term: net sales & profit uplift but also in the long run: business/brand value improvement.
Holistic approach. We approach your project strategically and propose effective holistic solutions. Able to motivate, coach and direct your teams to achieve flawless implementation of the plan.
Bendability. Whatever the size of the project is we strive for delivering high quality work, fast and always within deadlines.
Attitude. No matter how big or small, local or global, BTB or BTC is your business we are always striving to go the “extra distance” you need in all what we do.
